Some of the best dental marketing companies are the ones you hear about by word of mouth. You may have colleagues (or even competitors) who recommend a particular marketing agency because of its effectiveness, price, or ease of working with them. Not all are one and the same!
As you begin to develop a relationship with a new dental marketing company, here are some things to look for:
They Aren’t Pushy
If there’s one thing that dentists and patients share a dislike, it’s pushiness. Feeling as if you’re nudged into getting something you don’t want or need. If your dental marketing agency is consistently pushing for the upsell, it can be difficult to feel comfortable working with them. Depending on what it is you’re looking for, the best dental marketing specialists will meet you where you’re at and help you improve from there.
They Over Deliver
Remember the old method of customer service, where companies under-promise and over-deliver? When you’re seeing even better service and results than what they tell you to expect upfront, you know that your dental marketing company is truly dedicated to what they do.
There’s a Relationship
Does your marketing agency listen to what you have to say, or do you feel like you’re rushed through every conversation? If they have limited time to spend speaking with you about your business or the campaign you’re working on together, you may want a bit more one-on-one attention. You should have a specific consultant or campaign manager who works with you and acts as a point person when you need more information. It’s natural to feel leery of companies that consistently have a high turnover rate or shuffle you from one representative to the next every time you call them. You deserve a team who treats your business like their own because their success depends on yours as well.
Know You’re in Great Hands
Clearly defined expectations, high-level attention to detail, and a personalized experience are all signs you’ve found the best dental marketing partner for your practice. If you’re still searching for an agency to take your dental business to the next level, request a consultation with Apex Dental Solutions today.
